So as of late, I've loved and I mean LOVED the Jouer Long Wear Lip Cremes. I've been using these for around 2 weeks and I started off with two, then got two more, and then two more. Basically, because simply put they are amazing. From finish, to smell, how they feel and how they wear, they are my new favorite liquid lipsticks of all time. I choose these over ABH, Dose of Colors, Colour Pop, all of them. I feel like they're kind of a hidden gem as well. I hear some chatter about Jouer Cosmetics but not much and not usually about these.
I buy mine from Frends Beauty. They are also available on the Jouer website of course, Dermstore (which has a coupon code right now "July4" for 20% off but I'm not positive it'll work on these. Worth a shot anyway), and Nordstrom They are $18, so they're not exactly wallet friendly. However, with Frends Beauty you can sign up for a free membership and get 10% off all your purchases. So while that may not seem like a lot, at least it's something. There are 14 shades in the permanent Lip Creme line I believe, and 4 shades in the limited edition Mermaid line. I have 2 from the Mermaid line and then I have 4 from the permanent line. I'm sure I will eventually own them all because I love them that much.
These are the swatches from top to bottom:
Unicorn - Mermaid line
Daiquiri - Mermaid line
Cerise - Lip Creme
Melon - Lip Creme
Peche - Lip Creme
Framboise- Lip Creme
Now both lines are liquid lipsticks in my opinion or at least the staying power of liquid lipsticks considering the formula and texture is not liquid. They dry down completely and don't budge. You need to remove these with an oil or oil based remover. I just use an oil to take mine off. This picture was taken right after I swatched them so you could see them wet, The picture below is when they had dried to show if they changed color once dry.
Same swatches...only now they're completely dry. So here's what I've noticed. I don't feel like online swatches, like on company websites and what not, give you an accurate idea of the color. I do feel like these swatches on here are more true to color in real life. Except for Cerise. It looks so watermelon, bright and summery in pictures and on camera but I have a picture wearing it here, and you can see that it's basically a cool toned bright red. Which I guess could still be disputed as a watermelon shade but it was just red to me. It's still gorgeous but it was not at all what I expected when I got it.
Next is these literally look like velvet on the lips. All of mine have been super pigmented, not patchy in the slightest and look so smooth and soft texture, wise on the lips. So they don't look like dried up lips. They feel really good as well. Also, they smell like cupcakes. Literally cupcakes with frosting. So if you aren't into that smell or if you don't like heavy fragrance in lip products bear that in mind. They wear really really well. Pretty much like all liquid lipsticks do I guess except for super mousse-y formulas, I find those tend to wear off faster than thinner formulas.
Lastly, from the Mermaid line there are two matte finishes and two metallic finishes so I got one of each. I notice with the metallic finish that it does transfer even when completely dried down. Maybe all metallics are like that but I'm not sure. Honestly, I do not like the metallic finish. In general I don't usually go for that, but I definitely don't like a bright or pale metallic finish period or at least I've not found one yet that I like. I do like darker shades in metallic finishes occasionally. Formula wise it was the same as the rest but I just don't like the color or finish. That's just personal preference though I think. Also the Mermaid line is limited edition as a summer launch I'm assuming, and it's very bright colors.....naturally.
These are about as tall as a YSL lipstick. So they aren't the slender longer tubes of liquid lipstick like most of the ones you see. Actually, Dose of Colors packaging is taller than these. They are .21oz which is about the same amount in the KVD liquid lipsticks and double the amount of product in ABH liquid lipsticks. So don't let their small packaging fool you, you're still getting a good amount of product. Plus, they are a couple dollars cheaper than those.
So that's my thoughts on these. I hope I gave you a hefty amount of information. Like I said these aren't really talked about as much as I feel they should be. Definitely not getting the recognition they deserve in my opinion. I hope this was helpful in some way and have a happy and safe 4th of July!
I'm from Tennessee. I'm a makeup and skincare lover. I have always enjoyed creating looks but I love to help people with product knowledge and application even more. I've been able to do these things because God has seen fit to bless me with the opportunity.