This foundation is new from Urban Decay. It's from the Fall 2016 line. It's not available in stores just yet. It is available on the UD website now. I will link it here.
I've been using this for a few days. I got the shade 1.0 because I like yellow bases in my foundation. So here's how I think the shades seem to work: If you like a somewhat yellow base like me get the shades that end in .0. So 1.0, 2.0, 3.0 and so on. 1.0 is the lightest shade in the yellow bases. If you like a bit more of a pink base then get the shades that end in .5. So .5, 1.5, 2.5 and so on. ,5 is the lightest shade in the entire line. There are 24 shades all together. It's a pretty nice range of colors that would fit the palest skin tones and some darker complexions. My shade is actually a bit paler than I am and I'm quite pale at the moment, so I probably could've went to 2.0.
The packaging is sick. I mean look at it. It claims to be "waterproof, long wear, and oil free". Which I feel that's probably true. I had some on my hand and I had to scrub it HARD to get it off. Plus it felt like it took a lot to remove it from my face as well.
The first day I used this I applied my usual moisturizer which is light weight, a smoothing primer, and then I applied the foundation with a flat top kabuki. Which used more product and made it even fuller coverage on. It also didn't work well with the brush. It really made my skin look dry, it seemed harder to buff out and looked kinda cakey. After it set for a few minutes it looked really nice. It felt fine. After about 5 or 6 hours I noticed one slightly dewy area and then some places where it looked like it was breaking up around dry patches. So I touched it up and it looked even worse. Super dry. Again after it has set for a few minutes it looked better. I used dewy sprays and everything to help the skin from looking so dry but then again it's waterproof so thus that didn't work.
The next day I had a better game plan. I used a heavy moisturizer, no primer and a damp sponge to apply it. WORKED SO WELL! FOR THE WIN! It didn't look dry, it required less product and it didn't look cakey. So I'm 100% on board with this, just not for using a brush. Now maybe if you have super super oily skin then that would be the way to go for you, using a brush because the oil from your skin won't let it look cakey and it won't cling to dry patches obviously.
This was the day I used the Kabuki brush. It looks super full coverage in my opinion although it didn't seem to mirror the dry-ness in pictures or on camera at all. Just when I looked in the mirror. It lasted 10 hours which is when I took it off so I think it would've went even longer.
Here I used it with a damp sponge and heavy moisturizer. In my opinion it looks more natural and more like "skin". This lasted about 6 hours before I noticed it was starting to get dewy on me and need to be touched up.
I have normal skin, I don't have oily skin or anything that makes me dewy but it's friggin hot in Tennessee kids. So I was outside a lot this day and heat and foundation just don't like each other.
So for my dry and normal girls that want a high powdered long lasting foundation use this with a heavy moisturizer and damp beauty sponge. For my oily and combination ladies I still say start with a damp sponge and if you're still super oily try a kabuki brush.
I'm from Tennessee. I'm a makeup and skincare lover. I have always enjoyed creating looks but I love to help people with product knowledge and application even more. I've been able to do these things because God has seen fit to bless me with the opportunity.